Sessions

WHO SHOULD ATTEND WPE?

CPhA offers learning tracks for pharmacists, student pharmacists, and technicians and student technicians. All CE sessions are open to attendees of any tracks and we encourage taking full advantage of the three and a half day conference.

1:30 pm
AN ERA WITHOUT ALBUTEROL?: ASTHMA GUIDELINE UPDATE
Keri Hurley-Kim, PharmD, MPH

For the first time in more than a decade, asthma management guidelines with significant updates were published in 2019 by the Global Initiative for Asthma (GINA). This new set of recommendations advocates for a paradigm shift in the outpatient treatment of this prevalent disease. Recent evidence suggests improved treatment strategies that favor inhaled corticosteroids as the cornerstone of symptom relief over short-acting beta-agonists such as albuterol. This and other topics will be discussed in a review of changes in guideline recommendations and the very ways we think about asthma.

1.25 Hours
1:30 pm
DEPRESSION: THE INFLUENCE OF NUTRIENTS, FOOD AND THE INTESTINAL MICROBIOTA
Cynthia Lieu, PharmD, BCNSP

According to the National Institute of Mental Health, over 17 million American adults and over 2 million adolescents had at least one major depressive episode in the past year. Despite the many medications that can be used to treat depression, many individuals have a significantly impaired quality of life. How can depression be affected by what we eat? What is the relationship between depression and the intestinal microbiota?

1.25 Hours
1:30 pm
COMMUNITY-BASED MEDICATION MANAGEMENT FOR OLDER ADULTS: FINDINGS AND LESSONS LEARNED
Marsha Meyer

Medications are a cornerstone of illness management, increasing longevity and enhancing the quality of life. Use increases with age as do challenges associated with medication safety. This program will describe an innovative program that provides medication education, management, and safety to older adults in their homes and present findings from the program’s evaluation and lessons learned.

1.25 Hours
1:30 pm
PBM AUDITS AND RECOUPMENTS
Andre Vizcocho, RPh, JD

After taking this course you will walk away with the following skills: Describe the purpose of third-party audits. Identify the causes of claims payment recoupment. Validate allegations of discrepancies and/or fraud, waste and abuse. Appropriately respond to audits, and requests for documents and information. Prepare for PBM audits. Avoid payment recoupment and termination from PBM networks.

1.25 Hours
3:15 pm
BENZODIAZEPINES, Z-HYPNOTICS, AND MORE: LESSONS LEARNED FROM A TAPERING CLINIC
Jessa Koch, PharmD, BCPP

The opioid epidemic has shed light on other medications that have been overprescribed and can be unsafe when used in combination or alone. Benzodiazepines are one such medication class that has numerous complications associated with use. In addition to increasing the risk of overdose associated with opioids and other central nervous system depressants, benzodiazepine discontinuation can be life-threatening if not tapered appropriately. Despite the attention paid to the opioid epidemic, benzodiazepine prescribing has increased in recent years. This program will detail a collaborative practice that has aimed to reduce benzodiazepine and other unsafe medications in the internal medicine setting. Lessons learned through the establishment of the clinic will be shared to help others in similar efforts.

1.25 Hours
3:15 pm
BEST PRACTICES OF THE PAST AND HOW PHARMACY AND INSURANCE NEEDS ARE CHANGING YOUR FUTURE
Kennon Mike Jarvis

Overview of insurance needs of Independent Pharmacies, how business insurance has changed to meet the scope of practice changes, what pharmacists need to protect themselves and their practices.

1.25 Hours
3:15 pm
EVALUATING ALTERNATIVES IN A DRUG SHORTAGE - FOCUS ON INJECTABLES
Amber Verdell, PharmD, BCPS, BCNSP, APh

As drug shortages remain a common occurrence, pharmacists must evaluate alternative drug products to deliver quality patient care. Along with the issues of system errors and interruptions of standard practice, injectable drugs have unique challenges. Excipients, pH, osmolarity, and salt forms will be reviewed in this presentation. Attendees will have the opportunity to work through example shortages and alternative options to apply these principles.

1.25 Hours
3:15 pm
YOU CAN FURNISH NALOXONE, NOW WHAT?
Jennifer Courtney, PharmD & Sonya Frausto, PharmD, MA, FCPhA

Incorporating a Naloxone program into the community practice can be an exciting yet overwhelming. Development of policy and procedures, addressing staffing concerns, informing local providers and key community leaders as well as having sensitive conversations with patients can make this much needed service turn into a daunting experience. We will explore some of the challenges associated with incorporating this service including providing tips on how to gently win over staff, patients, and physicians on this lifesaving service.

1.25 Hours
5:00 pm
2020 NEW LAW UPDATE
Tony Park, PharmD, JD

After taking this course you will walk away with the following skills: Describe the changes in State and Federal Laws for 2020. Explain the overarching trends in the regulatory climate for California Pharmacists. Summarize the current pharmacy standard of practices. Identify resources for staying current on changing regulatory issues.

1.25 Hours
3:15 pm
WHAT THEY DID NOT TEACH US IN SELFCARE CLASS: A DIETARY SUPPLEMENT AND HOMEPATHIC MEDICINE WORKSHOP
Pam Tarlow, PharmD & Swathi Varanasi, PharmD

According to the 2018 Consumer Survey from the Council for Responsible Nutrition (CRN), 75% of US consumers take at least one dietary supplement, up from 65% in 2009. As this trend increases, students will need to have a working knowledge and understanding of dietary supplements and homeopathic medications to improve shared decision-making patient care. Our fair-balanced and exciting case-driven workshop will feature three case studies involving common dietary supplements, and homeopathic as well as conventional medications.

1.25 Hours
8:00 am
PHARMACY OPERATIONAL COMPLIANCE
Elizabeth Akhparyan Park & Tony Park, PharmD, JD

After taking this course you will walk away with the following skills: Discuss relevant state and federal compliance rules that apply to pharmacists practice in various pharmacy practice types. Explore how to effectively draft policies and then implement them as procedures. Analyze current common practices that may not comply with regulations. Synthesize an actionable checklist for real-world application to ensure compliance.

1.25 Hours
8:00 am
LET’S GET PAID! CONTRACTING, PRIVILEGING, AND CREDENTIALING FOR PAYMENT FOR PHARMACIST SERVICES
Richard Dang, PharmD, APh, BCACP Sally Rafie Selina Amranyan

As pharmacists provide more patient care services in various practice settings, discussions have begun to shift from the scope of practice to payment for services. Pharmacists are familiar with pharmacy billing, however medical billing is a new frontier. Understanding credentialing and privileging has become increasingly important for pharmacists and other stakeholders. These are important first steps in the process of participating in the world of medical billing, in both fee-for-service and value-based payment models. In a major accomplishment, California’s Medicaid program, Medi-Cal, began providing payment for selected pharmacist services in April 2019. This program will review the opportunities and processes involved with the payment of pharmacist services from various payors, including Medicare, Medi-Cal, and commercial health plans.

1.25 Hours
8:00 am
TREATING TOBACCO USE AND DEPENDENCE: A WORKSHOP FOR COMMUNITY PHARMACISTS
Robin Corelli, PharmD, TTS & Lisa Kroon, PharmD, CDE

Despite decades of public health initiatives, tobacco use remains the leading known cause of preventable death in the United States. The Centers for Disease Control and Prevention (CDC) estimates that more than 480,000 individuals die annually due to cigarette smoking. Pharmacists are uniquely positioned to assist and counsel patients who smoke, in turn enhancing their likelihood of successfully quitting. During this interactive, case-based session, participants will learn about firstline smoking cessation treatment options, including their efficacy and safety, and new evidence-based approaches that utilize combination therapy. Additionally, the role of electronic nicotine delivery systems for cessation will be discussed.

1.25 Hours
8:00 am
EVERYTHING A PHARMACIST NEEDS TO KNOW ABOUT HIV PREVENTION AND PREP
Kirsten Balano

Community pharmacists are uniquely situation to have a significant impact on implementing HIV Prevention strategies. Biomedical interventions to prevent HIV infections will be reviewed as well as models that pharmacies have used to implement these strategies. Pharmacists will have the chance to actively engage with different resources, in particular Please Prep Me website.

1.25 Hours
1:30 pm
TURNING AROUND AN EPIDEMIC: THE ROLE OF THE PHARMACIST IN HIV TREATMENT, PREVENTION AND GETTING TO ZERO PAST, PRESENT & FUTURE
Michelle Sherman, RPh,APh,FASCP,FACA,AAHIVP

The HIV pharmacist plays a critical role on an HIV patients Healthcare Team. Much has been said about getting to ZERO new HIV infections, but this can only be done with effective testing programs, using treatment as prevention, initiating Rapid Start Programs and effective PrEP and PEP programs and the involvement of pharmacists to perform these tests and furnish prescriptions under collaborative practice agreements and in advanced practice settings.

1.25 Hours
1:30 pm
GLP-1 AGONISTS: NEW FRONTIERS IN DIABETES MANAGEMENT
Marina Dykhne

This program is designed for pharmacists practicing in a variety of settings and managing patients with uncontrolled diabetes. When therapy must be advanced beyond metformin, clinicians are challenged to select from among a variety of potential treatment options. This presentation addresses treatment options beyond metformin with a focus on therapies that offer complementary mechanisms of action for the treatment of type 2 diabetes specifically GLP1 agonists. This educational activity will enable pharmacists develop rational therapeutic recommendations to various patients with diabetes utilizing treatment guidelines to maximize patient specific outcomes.

1.25 Hours
1:30 pm
WEEDING THROUGH THE CONFUSION - WHAT’S THE DEAL WITH CBD?
Richard Dang, PharmD, APh, BCACP Kyle Lee Alis Bogumian

What exactly is CBD and why is it everywhere all of a sudden? Over the last year, there has been a proliferation of CBD products in various marketplaces. Not only is CBD showing up in oils, creams, sprays, and lotions, it can also be found in food and drink products (such as CBD-infused water or coffee). CBD is advertised as the cousin of THC; having the same health benefits but without the psychoactive properties. Despite this fact, and the recent legalization of medicinal and recreational marijuana in California, there remains significant confusion about the utility (and legality) of the manufacturing, selling, and consumption of CBD products. This program will review the laws and regulations affecting CBD products and discuss the role of the pharmacist in selling and educating patients about CBD products.

1.25 Hours
1:30 pm
THE AMERICAN GERIATICS SOCIETY (AGS) BEERS CRITERIA® (AGS BEERS CRITERIA®) FOR POTENTIALLY INAPPROPRIATE MEDICATION (PIM) USE IN OLDER ADULTS
Marsha Meyer & Lee Meyer

What exactly is CBD and why is it everywhere all of a sudden? Over the last year, there has been a proliferation of CBD products in various marketplaces. Not only is CBD showing up in oils, creams, sprays, and lotions, it can also be found in food and drink products (such as CBD-infused water or coffee). CBD is advertised as the cousin of THC; having the same health benefits but without the psychoactive properties. Despite this fact, and the recent legalization of medicinal and recreational marijuana in California, there remains significant confusion about the utility (and legality) of the manufacturing, selling, and consumption of CBD products. This program will review the laws and regulations affecting CBD products and discuss the role of the pharmacist in selling and educating patients about CBD products.

1.25 Hours
3:15 pm
DISPENSING CONTROLLED SUBSTANCES - PHARMACISTS PRACTICAL GUIDE TO STATE AND FEDERAL LAWS
Ranel Larsen, PharmD

This program provides a practical guide for compliance with the applicable regulatory requirements related to furnishing of controlled substances with emphasis on common regulatory pitfalls and effective risk mitigation strategies. This will be an interactive discussion about risk mitigation using scenarios that occur in pharmacy practice and examples of recent enforcement actions.

1.25 Hours
3:15 pm
PHARMACY OWNERSHIP AND INTRODUCTION OF WOULD-BE ENTREPRENEURS
Peter Gregorovic & Tony Park, PharmD, JD

After taking this course you will walk away with the following skills: Discuss the viability of a community pharmacy business model in today’s market. Explore common pitfalls that lead to failure. Analyze the most common challenges in pharmacy ownership today. Create a to-do list towards eventful pharmacy ownership.

1.25 Hours
3:15 pm
PHARMACY OWNERSHIP AND INTRODUCTION OF WOULD-BE ENTREPRENEURS
Peter Gregorovic & Tony Park, PharmD, JD

After taking this course you will walk away with the following skills: Discuss the viability of a community pharmacy business model in today’s market. Explore common pitfalls that lead to failure. Analyze the most common challenges in pharmacy ownership today. Create a to-do list towards eventful pharmacy ownership.

1.25 Hours
3:15 pm
COMPOUNDING FOR PAIN MANAGEMENT AND ALTERNATIVE SOLUTIONS FOR PATIENT CARE
Ranel Larsen, PharmD

Join PCCA Clinical Compounding Pharmacist Ranel Larsen, PharmD, for a comprehensive review of pain management compounding opportunities. Here’s what will be covered: -Nociceptive and neuropathic pain and medications, including compounding formulations used to help with these different types of pain -Headache types, prevention and treatment options, including various application sites -The vast uses of ketamine in various dosage forms to help patients with a variety of painrelated conditions -Temporomandibular joint syndrome (TMJ), complex regional pain syndrome, trigeminal neuralgia, bone pain and back pain.

1.25 Hours
3:15 pm
FINDING THE SWEET SPOT: BALANCING DIABETES DRUG BENEFITS AND RISKS IN PATIENTS WITH ASCVD
Ranel Larsen, PharmD

Cardiovascular disease is the leading cause of death in patients with Type 2 Diabetes. The FDA now mandates long-term cardiovascular outcomes trials (CVOTs) for new DM drug approvals. This session will review current and emerging data on the potential CV benefits of DM drugs. Attendees will weigh the benefits and risks of DM treatment options for patients with atherosclerotic cardiovascular disease (ASCVD).

1.25 Hours
1:30 pm
PERSONAL STATEMENTS: TELLING YOUR STORY
Puja Patel & Kim Vo, PharmD

Student Pharmacists are invited to learn more about personal statements for future careers in pharmacy.

1.25 Hours
3:15 pm
WHAT MAKES A LEADER?
Puja Patel & Kim Vo, PharmD

Ever wonder why distinctly different individuals can be described as effective leaders? Winston Churchill and Mother Theresa, Theodore Roosevelt and Fred Rogers (of Mister Rogers’ Neighborhood fame), and many other seemingly disparate pairs likely share common factors that underpin what can be considered exemplary leadership, despite their different circumstances. Session attendees will explore whether a common set of factors exists, become familiar with the Pharmacy Leadership and Education Institute’s (PLEI) five leadership themes, and determine how coaching techniques can apply to enhance leader effectiveness.

1.25 Hours
1:30 pm
PREVENTING THE PHARMACY PRACTICE BLUES - A RX FOR CAREER ENHANCEMENT AND SUCCESS
Nancy Alvarez, PharmD, BCPS & Brian Kawahara

The pharmacy profession is at a critical point within the healthcare transformation landscape and requires every pharmacist, student pharmacist and other pharmacy personnel to be actively engaged. However, there are perceived challenges to participation. Pharmacists are often active in organizations during their collegiate years with declining participation as their careers launch. A strong and vibrant profession requires more than a few dedicated individuals. This program will stimulate thought and conversation amongst attendees around the features and benefits being involved in pharmacy organizations over the course of their career and will discuss how you can improve your personal return on investment so that the cost of being actively engaged outweighs the cost being a member.

1.5 Hours
3:15 pm
RESIDENCY 101: HOW TO STAND OUT AND GET YOUR DREAM RESIDENCY
Richard Dang, PharmD, APh, BCACP Micah Hata, PharmD Laila Fard

What is a PGY1 residency program? What does the application process look like? And how can I prepare my application to standout? Post-graduate training opportunities through residency programs are important to train skilled clinicians that can address the changing landscape of the healthcare system. In 2018, the national applicant match rate was 65%. With this competitive landscape, the application process can often be overwhelming and intimidating. This program will provide student applicants with the knowledge that they need to stand out as an applicant, help ease their minds, prepare them for the journey ahead, and plan for their future as healthcare providers.

1.5 Hours
8:00 am
IMMUNE THERAPIES IN THE TREATMENT OF CANCER
Deborah Hass, PharmD, BCOP, BCPS

Explanation of the emerging practice of using immunotherapies (immune check point inhibitors) rather than, or in addition to chemotherapy, to treat a variety of cancers. Discussion will include pharmacology, mechanism of action, place in therapy and the pharmacist’s role in managing the unique toxicities of these agents.

1.25 Hours
8:00 am
THE PHARMACIST VS ALEXA - CREATING PATIENT VALUE IN THE DIGITAL AGE
Aaron Sihota

Much of the traditional job of a pharmacist is essentially replaceable through the explosion of health tech. AI, AR, and VR is reshaping the ways our patients discover, try, experience, and buy our products and services at the pharmacy. How do pharmacists compete with the emergence of a new value chain in the health care system with players such as Dr. Google, Dr. Amazon and Dr. Apple entering the foray? Integrating cloud based care, machine learning and artificial intelligence (AI) will be increasingly essential for financial success and sustainability as the industry evolves towards a behaviorcentric approach to care. From chatboxes to AI-powered digital health coaches, mapping the patient journey and understanding key insertion points] It is crucial that community pharmacies grasp the role of technology in this transformation. This session will explore emerging market trends and provide insight into the use of machine learning and AI tools and apps currently in the marketplace that can be integrated into your daily pharmacy care. We will also discuss real-world case examples to determine how can you translate digital health opportunities and new healthcare players like Amazon’s ‘Alexa’ into a clinical and business opportunity.

1.25 Hours
8:00 am
COLLABORATION WITH PHYSICIAN AFTER APP
Wynn Tran
1.25 Hours
8:00 am
NAVIGATING CANNABIS IN THE PHARMACY
Nathan Painter & Jennifer Courtney

Marijuana is the most used illicit drug in the US. Recent legal and therapeutic updates of cannabis and CBD will be presented including products and pharmacology so that healthcare professionals can better inform their patients about cannabis and CBD.

1.25 Hours
11:15 am
LESSONS FROM THE NAVY: HOW TO EARN TRUST AND BUILD STRONG PHARMACY TEAMS
Mark Brouker, PharmD, MBA, BCPS

All high performing teams - whether a sports team, a corporate team or a pharmacy team – have one key ingredient in common. They all have trust in their leader. In this intriguing workshop, we’ll delve into the anatomy of trust, what a leader can do to create and sustain a culture of trust, learn how culture is created and why the leader has such a profound influence on team culture. All participants, whether in a management position or an individual contributor, will gain valuable insights from the fun, exciting and entertaining workshop.

1.25 Hours
11:15 am
MORE THAN SKIN DEEP: REGULATIONS AND SAFETY OF COSMETICS AND PERSONAL CARE PRODUCTS
Rory Kim, PharmD, MACM, BCACP

Parabens and pthalates and formaldehyde, oh my! Cosmetics include a wide variety of products from skin moisturizers and lipsticks to toothpastes and deodorants. While there is increasing evidence that some chemicals included in cosmetics are associated with risks to reproductive health and cancer, they remain largely unregulated by the FDA. During this session participants will discuss current and emerging regulations for cosmetics, assess evidence for toxicity of ingredients, utilize tools for assessing safety of products, and consider appropriate recommendations for commonly seen patient scenarios.

1.25 Hours
11:15 am
IMMUNIZATION UPDATE 2020
Edith Mirzaian

An up-to-date knowledge of CDC immunization recommendations is essential for pharmacists initiating and administering vaccines in California. This program will focus on key changes to the CDC’s annual immunization schedules and new vaccine products approved in the last year. Patient cases will highlight updates to influenza, pneumococcal, and other routine vaccines for use in adult and pediatric populations.

1.25 Hours
11:15 am
TAKING THE PAIN OUT OF MANAGING MIGRAINE HEADACHES
Kimberly Tallian, PharmD, APH, BCPP, FASHP, FCCP, FCSHP

Migraine headaches affects approximately 12% of adults in the U.S. whereby more than 4 million people suffer from chronic daily headaches, with at least 15 migraines days per month. This interactive educational session will explore current and novel treatment options to manage acute and chronic migraine headaches.

1.25 Hours
11:15 am
TAKING THE PAIN OUT OF MANAGING MIGRAINE HEADACHES
Kimberly Tallian, PharmD, APH, BCPP, FASHP, FCCP, FCSHP

Migraine headaches affects approximately 12% of adults in the U.S. whereby more than 4 million people suffer from chronic daily headaches, with at least 15 migraines days per month. This interactive educational session will explore current and novel treatment options to manage acute and chronic migraine headaches.

1.25 Hours
8:00 am
TECH PROGRAM
1.25 Hours
11:00 am
TECH PROGRAM
1.25 Hours
3:00 pm
TECH PROGRAM
1.25 Hours
8:00 am
PROFESSIONALISM AND PERSONAL CONDUCT A STUDENT’S HOW-TO GUIDE

After taking this course you will walk away with the following skills: Discuss the conduct, aims or qualities that characterize or mark a professional person. Discuss the skill, good judgment and polite behavior that is expected. Explore how the Board of Pharmacy defines unprofessionalism. Analyze common examples. Synthesize an actionable checklist for real world application.

1.25 Hours
8:00 am
TBD
1.25 Hours
3:00 pm
PATHWAYS IN PHARMACY: EXPLORING NON-TRADITIONAL ROLES AS PHARMACISTS
Rajan Vaidya, PharmD

Learn from a panel of pharmacists working in nontraditional roles and how they prepared for their current positions. Explore how to leverage your pharmacist training to find opportunities inside and outside the profession.

1.25 Hours
9:00 am
2020 NEW LAW UPDATE
Tony Park, PharmD, JD & Anne Sodergren

After taking this course you will walk away with the following skills: Describe the changes in State and Federal Laws for 2020. Explain the overarching trends in the regulatory climate for California Pharmacists. Summarize the current pharmacy standard of practices. Identify resources for staying current on changing regulatory issues.

9:00 am
MANAGED CARE IN GENE THERAPY
1.25 Hours
9:00 am
LEGAL, REGULATORY, & MARKETING CONSIDERATIONS FOR COMPOUNDERS
Ivan Petrzelka, PharmD, JD, MBA

After taking this course you will walk away with the following skills: Definitions. Recordkeeping requirements. Practical considerations for BOP compliance. Possible enforcement against licensure. Hot Issues in Non-Sterile Compounding. USP 795 and 800. New bills/laws.

1.25 Hours
9:00 am
OUT WITH THE OLD, IN WITH THE NEW: THE RISE OF ORAL ONCOLYTICS
Anna Park & Dru Lezina

Oncology treatment is traditionally associated with intravenous chemotherapy administered in the inpatient or ambulatory care setting. However, since 2001, over 50% of all newly approved oncolytics have been selfadministered oral medications. This session will discuss benefits and challenges this shift has created for patients and their outpatient pharmacists.

1.25 Hours
10:30 am
AS SEEN ON TV: DIRECT-TO-CONSUMER PHARMACOGENETIC TESTS
Scott Mosley, PharmD & Negin Sazgar

Pharmacogenetic testing is readily accessible to patients. Recently, genetic screening companies are beginning to offer direct to consumer (DTC) tests that enable individuals to obtain pharmacogenomic data without a doctor’s order. Are you ready to discuss these results with patients inquiring about them in your pharmacy or clinic? Pharmacogenetic testing can be an important tool to guide therapeutic decisions, but there may be limits. This program will introduce pharmacists to reliable sources that can be used to navigate their journey into precision medicine.

1.25 Hours
10:30 am
PHARMACIST’S CORRESPONDING RESPONSIBILTY - HOW TO AVOID BECOMING A TARGET OF ENFORCEMENT ACTION
Ivan Petrzelka, PharmD, JD, MBA

This program outlines pharmacist’s duties and responsibilities for safe and responsible handling of controlled substances, recent enforcement trends and provides a practical guide for pharmacists on how to avoid becoming a target of regulatory agencies.

1.25 Hours
10:30 am
PHARMTANK: PITCH A NEW WAY TO INNOVATE OUR PROFESSION - IT STARTS WITH YOU!
Ivan Petrzelka, PharmD, JD, MBA

We live in an age where the world’s largest taxi company owns no vehicles (Uber), the world’s most popular media owner creates no content (Facebook), and the world’s largest accommodation provider owns no real estate (Airbnb). What about pharmacy? Where is our profession headed? How can it evolve to meet our patients’ needs as well as support the well-being of the pharmacists in the workforce? In this session, we will address the rapidly evolving healthcare landscape and explore some of the innovations in healthcare that have surfaced as a result. You will then have the opportunity to brainstorm and share new ideas with fellow colleagues about innovative pharmacy-related products and services.

1.25 Hours
10:30 am
NEW DRUGS
Timothy Chiu Doris Kao, PharmD & Anne Tran-Pugh, PharmD, FSCHP

The presentation will provide an overview of new drugs approved in 2019, including topics and issues of interest as it may pertain to clinical impact and patient management.

1.25 Hours
9:00 am
MANAGED CARE 101 AND PHARMACEUTICAL INDUSTRY 101
Vinson Lee, PharmD, MS, FCPhA, FAMCP David Truong, PharmD, MS

In this session, you will obtain knowledge of managed care pharmacy principles and pharmaceutical development and commercialization concepts that can be valuable preparation for experiential education and future opportunities in a variety of practice settings. In addition, you will learn the roles of the key players within managed care pharmacy, including health plan, PBMs, pharmaceutical industry, and specialty pharmacy and the pathway to these career opportunities.

1.25 Hours
10:30 am
BEYOND NETWORKING: MORE THAN A LASTING IMPRESSION… A LASTING RELATIONSHIP
Kristen Felthhousen, Founder and CEO, Career CRISPR LLC

Creating a meaningful connection with other professionals takes more than connecting on LinkedIn or becoming Facebook Friends. How do you follow-up from a business card exchange? How long should you wait to make contact? What if they are not responding back right away? They want to meet… now what?! Gain some useful insight on how to navigate these and other common situations in order to learn how to make more meaningful professional connections.

1.25 Hours
9:00 am
THE PHARMACIST VS ALEXA - CREATING PATIENT VALUE IN THE DIGITAL AGE
Aaron Sihota

Much of the traditional job of a pharmacist is essentially replaceable through the explosion of health tech. AI, AR, and VR is reshaping the ways our patients discover, try, experience, and buy our products and services at the pharmacy. How do pharmacists compete with the emergence of a new value chain in the health care system with players such as Dr. Google, Dr. Amazon and Dr. Apple entering the foray? Integrating cloud based care, machine learning and artificial intelligence (AI) will be increasingly essential for financial success and sustainability as the industry evolves towards a behaviorcentric approach to care. From chatboxes to AI-powered digital health coaches, mapping the patient journey and understanding key insertion points] It is crucial that community pharmacies grasp the role of technology in this transformation. This session will explore emerging market trends and provide insight into the use of machine learning and AI tools and apps currently in the marketplace that can be integrated into your daily pharmacy care. We will also discuss real-world case examples to determine how can you translate digital health opportunities and new healthcare players like Amazon’s ‘Alexa’ into a clinical and business opportunity.

1.25 Hours
10:30 am
BEYOND NETWORKING: MORE THAN A LASTING IMPRESSION… A LASTING RELATIONSHIP
Kristen Felthhousen, Founder and CEO, Career CRISPR LLC

Creating a meaningful connection with other professionals takes more than connecting on LinkedIn or becoming Facebook Friends. How do you follow-up from a business card exchange? How long should you wait to make contact? What if they are not responding back right away? They want to meet… now what?! Gain some useful insight on how to navigate these and other common situations in order to learn how to make more meaningful professional connections.

1.25 Hours